The Gaff House Foundation
[June. 2025 - Present]
Create a personal Brand & Foundation Logo, as well as a non-profit organization website for Dallas Mavericks Center, Daniel Gafford.
The Gaff House Foundation, founded in 2021, is a non-profit organization that Gafford had begun to provide suplies & services to underprivledged children & families thorughout the United States.
- Logo Design
- Discussed creative direction of the logo with Daniel & his buisness manager
- Researched other profesisonal basketball players logos to conform to the “basketball player logo” aesthetic
- Went through a meticulous design process to ensure Daniel was satisfied with the final product/s
- Web Design
- Reserached other non-profit organizations websites that were started by professional athletes
- Provided complete copywriting thorughout the entire website, maintaining a linear tone of voice throughout
- Spent hours dilignetly forming the websites pages, design, and functionality
- Went through photos & edited them as needed to conform with webstie aesthetic
- Maintain website and update it as needed